News should be something that we shouldn’t have to spend money to get; the worlds information should be given to us faster and for cheaper most people are saying. How can this be made possible? Websites like wiki leaks which have proven to be able to cause news to spread at an alarming rate. The internet revolution is forcing more people to get tablets who are getting newspapers straight to their hand held devices as pose to buying hard copy, online readers refusing to pay anything for information forces companies to re think their tactics and come up with other ways to make money off their online users which usually can only mean one thing which is advertising. Way in which Times have come up with offers for subscription may increase the level of readers with promotional 1 pound for 30 days than 2 pound a week from there onwards. This should rocket prices of sales up seeing as usually its 1 pound every day for a 24 hour pass. Other major ideas by the New York Times is to partner up with Microsoft to create a massive touch table which will replace newspapers and giving the readers the opportunity to share stories with friends and interact, even though very exciting this technology shouldn’t come to market for another couple of years.
Flip board is also a possible direction where news should be moving towards with use of visuals with the links to be monetised and attract personalised advertising which has been shown to be the most successful form of advertising to go straight to the people that use your products and to show them your new products is the revolution of campaigning.
Future is looking a little greener in the way we will be using less paper to print out our newspapers however all the electronics we will be going through every time we need an upgrade should be the next global threat that we should be facing in terms of pollution like in China where we was shown images of how E waste is effecting their country already.
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